Why have
Shopping lists exist because humans don’t operate well without clear plans and instructions. After centuries of returning from the store only to remember something else we needed (eggplant!), we finally devised a system to address our perpetual shortcomings. Calendars do the same thing. So do itineraries. But for some reason, the sound logic that dictates systems like these often disappears [poof!] when we look at more abstract problems, like marketing.
Unfortunately, when facing a complex issue like marketing, and the equally complex task of creating a system to ensure success, we frequently choose to operate with NO SYSTEM.
That’s where the trouble starts.
But that’s not where the trouble ends. It ends with wasted time, impossible-to-measure effort and results, miscommunication, missed opportunities, and generally superstitious marketing efforts.
We understand your frustration.
You have a job to do and you need to trust that someone is handling marketing. Like real marketing that’s tied to the nuances of your industry and company goals – not just busy work. That’s why we created the SOAR System.
What is the flight plan?
The SOAR System is designed to help busy leaders create a sustainable lead generation system within 90 days so they can remain confident in the growth of their company without losing focus on their other responsibilities. This is not a quick fix and it is a big commitment. We like to take it pretty seriously.
The SOAR System operates in three unique stages:
1. Understand
First, we lay the framework and clarify exactly whom you seek to serve, what accomplishments you require, and which of your existing assets can be harnessed for your success.
2. Unlock
Next, we map out a strategy and develop the marketing actions needed to execute that strategy. We’ll create a lead magnet that answers the questions your buyer persona is anxiously asking.
3. Unleash
Then, we’ll shift focus to the promotion of your lead magnet and integrating your marketing with your sales efforts, online ads, and analytics – creating a sustainable cycle of lead generation.
LET’S GET HYPOTHETICAL!
Let’s say you don’t hire us – is that a problem?
Pause and consider:
What do you stand to lose?
Share of voice
Relevance
Connection with ideal clients
Sustainable marketing results
Your car keys
Your mint condition copy of New Mutants #98
What do you stand to gain?
A restful night’s sleep
Confidence in growth
Understanding of your ideal buyer persona
An organized, repeatable system
Clear direction
An autographed copy of the Shrek II script
But I already have a marketing department!
A marketing department doesn’t void the need for the SOAR System. Consider us bakers. We bake the marketing cake. We deliver layers of decadent marketing goodness – ready to be turned around and sold at your bakery. With the support of systems, marketing strategy, best practices and essential digital assets from our team, your company can provide the frosting of expertise. Let us work behind-the-scenes to relieve pressure from your marketing team. It’s going to be one of those glorious three tier cakes with fondant and maybe a cherry on top?
But I don’t have a marketing department!
What’s better – hiring 1 person with a few skills? Or hiring 1 team of experts with a plethora of skills? When you work with our team, you have direct access to content marketing specialists, digital advertisers, videographers, photographers, designers, brand experts and marketing strategists. With the SOAR System, our team becomes an extension of yours. For this cake, we’re leaning towards that swirly buttercream frosting that looks like it’s been airbrushed. Rainbow sprinkles too. (I mean, who doesn’t love sprinkles?)
Let’s talk deliverables!
Step 1 – Tell us more about yourself
Step 2 - Submit your payment
Click the payment link below to submit your payment. As soon as you've done that, move right on to step 3 and find a date and time that works great for you.
This 45 minute business consultation is just $149.
Step 3 - Schedule your meeting
Wondering what a solid content strategy could do for you?
An organized lead generation system can be
transformative. After 6 months of our SOAR
System, ThinkNow started experiencing real results.